10 New Artist You Should Get To Know. October 2016 | newhiphopmedia

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Once again, we talked to some of the hottest artists who are climbing the charts, breaking the Internet or just dominating our office stereos. This month: Cash Montana, Lady Pacasio, as well as "Life Ain't Easy" hitmaker Memph 10 and more.

Memph 10
Sounds Like: Smoking on some of your finest, while posting on the sidewalk with your people thinking of better ways to make money.

For Fans of: 2 Pac, Trae Tha Truth, 50 Cent

Why You Should Pay Attention: With his Richmond Va anthem "No Reggy" cracking the streets and internet worldwide, Memph 10 has brought an astonishingly original image to the rap world. He's a conscience street rapper who talks about staying down till you come up, overcoming daily struggles of life and bringing enough lyrical skills to "demand the ears" of everyone's attention – male or female – that needs to be guided and motivated. "Life Ain't Easy" is the latest peak for an artist who has been known for uploading his videos and tracks to the Internet since he was in high school. After forming Bloc Hog Ent with some friends from Memphis, TN, Dallas, TX, Atlanta, GA, & Richmond, VA, he released a freestyle "80s Baby Freestyle" that has earned over 10k YouTube views since 2015. Other unreleased hits followed like "Stay 2 Myself " and "Only Lord Knows", which also features legend southern artist Project Pat, where he raps about his relationships with hustling with tough times and unloyalty. But it's "Life Ain't Easy" we think that will break him out of the Richmond rap ghetto, with remixes from veterans like Project Pat and Slim Thug, and major labels offers for singles from Universal, Warner Bros, Def Jam, and Atlantic. We would say appreciatively. "He's the definition of stay down till you come up."

They Say: Before "No Reggy" Memph 10 got an offer to go on tour with a single deal. "They was trying to make me, um … some type of image they wanted me to be, only for there benefits. But six months in, I turned it down, they moved on, & why? They always got someone else like yourself to do it. It just wasn't for me."

Hear it for Yourself: On "Stay Down TillYou Come Up," Memph 10 celebrates the stages of progression over a loop from 2 Pac's "Dear Mama." Beverly Jacobs

This is a satirical website. Don't take it Seriously. It's a joke.

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